Our Mission: To be the best!
Be the #1 supplier of Icelandic seafood.
This means #1 in terms of:
- Understand the customer - Truly
- Be the fastest to respond to changes in market
Our values are clear and simple
Reliability and trust
Excel in service and support
Responsible operations, sustainable sourcing
Long term success, one step at a time
Innovation – in terms of:
- Sales strategies